Team With RC Strat
Proven small business prime that strengthens your proposal and delivers on the mission
SBA 8(a) certified small business subcontractor, with PRIME experience, for recruiting marketing, advertising & media buying, public outreach, and strategic communications programs supporting DoD/DOW, military service branches, and federal agency campaigns.
Commercial Depth and Innovation
We bring high performance recruiting, retention, and public awareness campaigns with innovative commercial technology and rigor; we've done this for Fortune 500 companies and bring these capabilities to your team
Proven DoD/DOW PRIME Experience
We have prime contractor experience for NAVSEA and The Army National Guard; setting a high-bar of performance for military and public sector recruiting marketing
Proposal Partners That Make It Easy
We have won prime contracts 100% through our proposal writing abilities. We have contributed as key proposal partners on $200m multi-year Dod/DOW proposal responses. We put the work in to help win the business
Accountable Performance
Our ethos is performance and accountability. Our competitive advantage is our marketing and communications approach that is strongly differentiated in the federal market.
A Proven Small Business Partner That Strengthens Your Proposal and Delivers on the Mission
Why federal prime contractors are choosing RC Strategies as their teaming partner
Private Sector Innovation That the DoD/DOW Values Most Now
We Don't Just Fill Your Small Business Requirement. We Make Your Program Better.
Most small businesses on federal contracts exist to check a compliance box. They show up in the subcontracting plan, contribute marginal effort, and add no differentiation to the prime's proposal or delivery.
RC Strategies is the opposite. We bring battle-tested commercial marketing technology, AI-enhanced audience intelligence, and a performance-first methodology that large primes can't replicate internally and legacy government contractors haven't adopted.
When you put RC Strategies on your team, you get a small business partner that makes your technical approach more competitive, your past performance section stronger, and your program delivery measurably better.
We have won prime contracts through our own proposal writing. We have contributed as key subcontractors on $200M+ multi-year DoD proposal responses. We know how to win business and we know how to deliver it.
RC Strategies is the opposite. We bring battle-tested commercial marketing technology, AI-enhanced audience intelligence, and a performance-first methodology that large primes can't replicate internally and legacy government contractors haven't adopted.
When you put RC Strategies on your team, you get a small business partner that makes your technical approach more competitive, your past performance section stronger, and your program delivery measurably better.
We have won prime contracts through our own proposal writing. We have contributed as key subcontractors on $200M+ multi-year DoD proposal responses. We know how to win business and we know how to deliver it.
Built for primes who need a partner that actually delivers
Commercial-Grade Marketing Technology and Targeting Applied to Federal Missions
Government marketing and communications has been stuck in a decade-old playbook. Most contractors rely on broad demographic targeting, siloed channel execution, and reporting that measures activity instead of outcomes.
Program managers know this. Contracting officers know this. And increasingly, the primes assembling their teams know it too.RC Strategies brings what the federal market has been missing: AI-enhanced audience targeting that builds 1:1 candidate and stakeholder profiles, omni-channel campaign engines that unify paid media, earned media, digital, and community outreach into a single measurable program, and real-time performance dashboards that give your TPOC and oversight bodies the transparent reporting they actually need.
This is the capability gap your team can fill by partnering with us.
Program managers know this. Contracting officers know this. And increasingly, the primes assembling their teams know it too.RC Strategies brings what the federal market has been missing: AI-enhanced audience targeting that builds 1:1 candidate and stakeholder profiles, omni-channel campaign engines that unify paid media, earned media, digital, and community outreach into a single measurable program, and real-time performance dashboards that give your TPOC and oversight bodies the transparent reporting they actually need.
This is the capability gap your team can fill by partnering with us.
Past performance that wins proposals
Proven Results Across DoD Recruiting, Public Outreach, and Strategic Communications
Our work speaks in the language proposal evaluators care about: measurable outcomes, competitive wins, and documented mission impact.
We designed and executed the enterprise recruiting and branding campaign for US Navy NAVSEA across 18 locations nationwide, delivering +59% above benchmark performance and +202% brand growth.
We built and managed the fully integrated recruiting marketing program for the Army National Guard, engineering 1:1 personalized recruit journeys at scale and delivering +565% digital lead growth at 10-18x lower cost-per-lead than national industry averages.
We won a 5-year competitive contract with the Army National Guard, selected over 30+ competing firms.
We designed and executed the enterprise recruiting and branding campaign for US Navy NAVSEA across 18 locations nationwide, delivering +59% above benchmark performance and +202% brand growth.
We built and managed the fully integrated recruiting marketing program for the Army National Guard, engineering 1:1 personalized recruit journeys at scale and delivering +565% digital lead growth at 10-18x lower cost-per-lead than national industry averages.
We won a 5-year competitive contract with the Army National Guard, selected over 30+ competing firms.
cAPABILITIES WE BRING TO YOUR TEAM
TEAMING CAPABILITIES FOR FEDERAL RECRUITING MARKETING, STRATEGIC COMMUNICATIONS, AND PUBLIC OUTREACH CONTRACTS
Government Advertising & Paid Media
Full advertising agency services including digital marketing, campaign management, media buying, marketing strategy, social media, and other services for government and public sector agencies.
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Marketing Consulting
Expert strategic marketing consulting services. Media buying, marketing strategy, market research, management consulting that delivers outcomes, not vanity metrics.
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Government Strategic Communications
We advise and provide strategic public relations, communications, and outreach for mission-driven organizations.
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Military Recruiting Marketing Campaigns
Top military recruiting marketing and federal workforce recruiting marketing services that have delivered thousands of qualified leads for The Army National Guard, Navy, and VA.
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Reporting & Analytics
Custom in-depth data analysis and reporting driven by our AI marketing-modeling technology that maps psychographics, intent data, and millions of data points to target effectively. Full reporting and analytics suites that federal leaders depend on.
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Strategic Research & Data
Our expertise lies in utilizing data analysis and market research to unveil concealed opportunities and reduce risks, guaranteeing that campaigns and decisions are rooted in the truth and actionable to your program
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FIRM PROFILE
YOUR TEAMING PARTNER AT A GLANCE
RC Strategies LLC is an SBA 8(a) certified performance marketing and strategic communications firm headquartered in San Antonio, Texas with a secondary office in Phoenix, Arizona.
We specialize in recruiting marketing, advertising and media buying, public outreach and engagement, and strategic communications for DoD, military service branches, and federal agency programs.
Our 8(a) certification (September 2024 through 2033) provides prime contractors with verified small business subcontracting credit and access to sole-source opportunities up to $4.5M.
We hold primary NAICS codes 541810 (Advertising Agencies), 541820 (Public Relations Agencies), 541613 (Marketing Consulting Services), 541890 (Other Services Related to Advertising), and 541611 (Administrative Management and General Management Consulting).
Our past performance includes prime and subcontractor roles supporting the US Navy NAVSEA, Army National Guard, Georgia Army National Guard, and the Department of Veterans Affairs. Our stand-out private industry experience includes globally recognized innovators and leaders like Salesforce.
Leading Government Marketing Insights & Strategies
four pillars for sustainable growth
Why Primes Choose RC Strategies as a Teaming Partner
RC Strat delivers critical expertise and service where we need it. Their marketing expertise is clear - their execution is what sets them apart.
Zane Went
Vice President
IGP International
Vice President
IGP International
01. Innovation
We bring commercial-grade performance marketing, AI-enhanced targeting, and modern martech capabilities that most government contractors — large or small — simply don't possess. When you team with us, you add a genuine capability differentiator to your proposal, not just a small business line item
02. Our Prime Experience
We don't just understand subcontracting — we've won and delivered as a prime contractor for NAVSEA and the Army National Guard. We know what it takes to write a winning proposal, manage government oversight, and deliver on contract requirements because we've done it ourselves.
03. We Make Proposals Easier
We contribute directly to proposal writing, technical approach development, staffing plans, and past performance narratives. We've supported proposal responses on $200M+ multi-year DoD contracts. We do the work to help you win the business.
04. Accountable to Outcomes
Our competitive advantage is measurable performance. Every campaign we run is tied to documented outcomes — lead generation, cost-per-acquisition, brand lift, engagement metrics — with transparent dashboards your program managers can use for oversight. We don't hide behind vanity metrics.
streamlined aquisition strategy
Source Certified 8(a) Expertise
We provide unrivaled marketing experience in the certified 8(a) space - helping agencies deliver on their program commitments without sacrificing quality.
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Let's Win That Contract Together
Let's Talk about teaming possibilities and go win.
RC Strategies is a leading marketing and GTM agency. Certified SBA 8(a) small business.
San Antonio | Phoenix
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